• 專業(yè)概況
• 所屬院系
• 中國(guó)學(xué)生入學(xué)要求
• 課程信息

專業(yè)概況

在這里學(xué)什么？

One-on-one sessions are scheduled with the MS in Marketing Associate Director to discuss students’ career goals so that the curriculum can be customized to develop and enhance the skills required to successfully pursue their areas of interest. Our students take classes with students in the Full-time MBA, Part-time MBA and other specialized master’s programs. This diversity enhances our students’ classroom experience and allows them to learn from students of different backgrounds, nationalities and interests.

Further, our curriculum includes projects and assignments that enhance the learning experience by providing students with real-world project experiences. Our case studies are global in nature and cover a wide range of industries so as to introduce students to various international markets and prepare them for various industries. Group projects and paired assignments provide students with an opportunity to learn from other classmates while individual assignments help them work independently to perform an in-depth analysis of real world business scenarios that test and enhance critical thinking skills. Watch the video to learn more about our program’s curriculum.

Marshall Graduate Program Learning Goals

Learning Goal #1: Develop Personal Strengths.

Our graduates will develop a global and entrepreneurial mindset, lead with integrity, purpose and ethical perspective, and draw value from diversity and inclusion.

1.1 Possess personal integrity and a commitment to an organization’s purpose and core values.

1.2 Expand awareness with a global and entrepreneurial mindset, drawing value from diversity and inclusion.

1.3 Exhibit awareness of ethical dimensions and professional standards in decision-making.

Learning Goal #2: Gain Knowledge and Skills.

Our graduates will develop a deep understanding of the key functions of business enterprises and will be able to identify and take advantage of opportunities in a complex, uncertain and dynamic business environment using critical and analytical thinking skills.

2.1 Gain knowledge of the key functions of business enterprises.

2.2 Acquire advanced skills to understand and analyze significant business opportunities, which can be complex, uncertain and dynamic.

2.3 Use critical and analytical thinking to identify viable options that can create short-term and long-term value for organizations and their stakeholders.

Learning Goal #3: Motivate and Build High-Performing Teams.

Our graduates will achieve results by fostering collaboration, communication and adaptability on individual, team, and organization levels.

3.1 Motivate and work with colleagues, partners, and other stakeholders to achieve organizational purposes.

3.2 Help build and sustain high-performing teams by infusing teams with a variety of perspectives, talents, and skills and aligning individual success with team success and with overall organizational success.

3.3 Foster collaboration, communication and adaptability in helping organizations excel in a changing business landscape.

Careers

MS in Marketing

The Master of Science in Marketing program provides tools, concepts, frameworks, critical thinking skills and practical hands-on projects in areas of interest that include entertainment, sports entertainment, luxury and lifestyle, technology, healthcare and marketing start-ups. This allows for more effective development, enhancement and refinement of marketing techniques that are so critical to the career success of graduates seeking opportunities with local, regional and global businesses

所屬院系

進(jìn)入哪個(gè)院系學(xué)習(xí)？ USC Marshall School of Business

中國(guó)學(xué)生入學(xué)要求

為來(lái)自中國(guó)的學(xué)生設(shè)計(jì) Applicants must have a Bachelor degree earned at an institution recognized by the Ministry of Education. English language requirement: TOEFL: 90 or above, with 20 or above in each section; IELTS: 6.5 or above, with 6 or above on each band.

課程信息

學(xué)制：全日制(30 )

學(xué)費(fèi)：

開(kāi)學(xué)時(shí)間：2022八月19日, 2022一月10日

申請(qǐng)截止日期：

留學(xué)地點(diǎn)：University of Southern CaliforniaUniversity Park Campus,LOS ANGELES,California,90089, United States