• 專業(yè)概況
• 所屬院系
• 中國學(xué)生入學(xué)要求
• 課程信息

專業(yè)概況

在這里學(xué)什么？

This MSc Fashion Management course at Robert Gordon University covers the creative, managerial and commercial aspects of the global fashion industry. You will learn through projects which are based on case study scenarios, simulate real-life practice, and incorporate group interaction, ensuring you are equipped with the relevant knowledge and skills for a rewarding career.

A key feature of the MSc Fashion Management course is digital literacy, including, strategic digital communications and analytics. You will also develop an understanding of fashion brand management, including, luxury branding, and will explore the ways in which consumers respond to fashion and how their needs are anticipated, identified and satisfied.

Specific fashion strategies relating to trend forecasting, positioning and pricing, supply chain, marketing, retailing, internationalisation and ethical issues will also be taught.

所屬院系

進(jìn)入哪個院系學(xué)習(xí)？ Management

中國學(xué)生入學(xué)要求

為來自中國的學(xué)生設(shè)計(jì) Students need to have of the following qualifications: a four-year Bachelor’s Degree from a recognised "211" or "985" university with an overall average of 65% (4 point scale 64-67% = C- and 5 point scale 60-74% = C). 70% is required from all other recognised universities in China. Students who hold a three-year college Diploma from a recognised institution will need to successfully complete a pre-masters programme in China or the UK to be considered for entry. A small number of University postgraduate programmes do require a minimum of second class upper classification, or an equivalent. Applicants with lower qualification and / or relevant work experience will be considered on a case by case basis. Students need to have an IELTS overall of 6.5 includes 5.5 in Reading, Writing, Speaking, Listening.

課程信息

學(xué)制：全日制(12 個月)全日制(14 個月)

學(xué)費(fèi)：

開學(xué)時(shí)間：To be confirmed

申請截止日期：

留學(xué)地點(diǎn)：Robert Gordon UniversityGarthdee House,Garthdee Road,Aberdeen,Aberdeen, City Of,AB10 7QB, Scotland